Frequency, Quality, and Sanity
August 28, 2005How often should one update their blog. Once a day seems to be the optimal level for a more personal blog such as mine. If I don’t post enough then obviously I won’t maintain any decent readership level. Theoretically if I posted too often then my readers would find themselves overwhelmed by too much information.
I never seem to be able to keep up such a steady stream of posts for very long. This is due partly to to my only super power: Fear for me I am Procrastination Man!
Other reasons (excuses) include having a young baby and a pregnant wife. However, these excuses only hold true for one or two days, any longer and you can assume that lack of updates is not due to lack of time, but lack of motivation or willpower.
Community blogs, those with multiple authors, and the great “link-collector” sites such as Boing Boing have a much higher frequency of posts, often numbering 10, 15 or more posts per day. Their readers can tolerate a higher number of posts because they skim to find information that is relevant to them.
I like to rationalize my lack of daily posts away with some sometimes true, although often slightly over-used logic. Quality vs. Quantity. I don’t pretend that all of my posts are great works of art, but I generally won’t post willy-nilly about every thought that crosses my mind. Nothing like a constant spew of navel-gazing, or “what I ate today” posts to drive your readers away.
There is a fine line to walk between writing with sincerity and writing more than your readers really care about. Your readers can help keep you in check by posting comments and questions. Thanks again to all those who have been commenting on my past posts. The feedback is greatly appreciated.
